Building Healthy Communities
Over the past several years, we have collaborated with community partners and national experts to take an in-depth look at how we can prioritize our corporate citizenship work to have the greatest possible impact.
Jeff Bellows, our vice president of corporate citizenship, explains that the result of this work is a refreshed vision we call Healthy Living, with three interrelated components:
Jeff points out that our overall strategic approach to corporate citizenship will continue to hinge on three methods for driving change: investing in nonprofit community organizations and collaborative efforts that support Healthy Living; engaging Blue Cross associates in community activities and causes they care about; and conducting our business in an environmentally sustainable way.
As always, we are very grateful to our nonprofit partners and our Blue Cross associates for embracing, strengthening, and helping us to realize our vision for a healthier Massachusetts.
– Jeff Bellows, vice president of corporate citizenship